Although in 2023 you will be able to create TikToks for up to 10 minutes long, it is still recommended to keep them as short as possible.

The ideal video length for TikTok videos lies between 21 to 40 seconds. TikTok Video Length: TikTok users keep coming back for those bite-sized video messages.TikTok File Size: Your TikTok video size should be 287.6 MB.All TikTok videos should be encoded in H.264 or MPEG-4 formats. TikTok Video Resolution: TikTok videos should have a resolution of 1080 by 1920 pixels and a maximum file size of 15 MB.TikTok Aspect Ratio: For the best results, TikTok recommends using vertical videos in a 9:16 aspect ratio.This saves space and also keeps upload times quick and efficient. Social media videos should always be compressed as much as possible while still maintaining a high-quality image.

Each platform requires specific specs and dimensions to be displayed properly. To maximize your marketing you should optimize your social media video ad sizes for every platform. (It will also improve your social media and video marketing strategy’s return on investment! When you understand proper social media video specs, you’re less likely to waste money advertising video content that yields minimal results.) How to Optimize Social Media Video Sizes Knowing proper video sizes will ensure that your video ad looks impressive on each platform and is optimized for user engagement. Image ads are great, but have you ever tried video ads? With video content on social media platforms such as TikTok, LinkedIn, Pinterest, Facebook, and Instagram becoming increasingly popular, it’s important to know the social media video specs and dimensions for these networks.

Linked in ad sizes